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Scholarships For First-generation College Students in Marketing

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Embarking on a hunt to find Scholarships for first-generation college students in marketing is an exhilarating experience, but it can also come with its fair share of financial challenges. 

If you’re a first-generation college student with a passion for marketing, the good news is that there are numerous scholarships out there waiting to make your dreams a reality. 

We’ve gathered a comprehensive list of recently published scholarships tailored just for you. 

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From corporate sponsors to private foundations, these scholarships are designed to recognize your potential and pave the way for a bright future in the world of marketing.

Scholarships for first-generation college students in marketing

1. Coca-Cola First Generation Scholarship

Sponsor: The Coca-Cola Foundation

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Requirements: First-generation student pursuing a marketing-related degree, strong academic record, leadership skills.

2. Microsoft Diversity Scholarship

Sponsor: Microsoft

Requirements: First-generation student with a passion for technology and marketing, demonstrate leadership and community involvement.

3. Pepsico Foundation Scholarship

Sponsor: Pepsico

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Requirements: First-generation student pursuing a degree in marketing, business, or related field, demonstrate financial need.

4. Adobe First-Gen Scholarship

Sponsor: Adobe

Requirements: First-generation college student interested in marketing, digital media, or design, academic achievement and creative potential.

And the list goes on.

Each scholarship offers a unique opportunity for first-gen students to thrive in the marketing industry.

From academic achievements to personal statements, these scholarships take various factors into consideration.

While the requirements may differ, they all share a common goal: to support your educational journey.

5. Google Lime Scholarship

Sponsor: Google

Requirements: First-generation student with a disability, pursuing a degree in computer science or related field, including marketing.

6. Walmart Foundation First-Generation Scholarship

Sponsor: Walmart Foundation

Requirements: First-gen student with a minimum GPA, pursuing a degree in business, marketing, or a related field.

7. AT&T First-Generation Scholarship

Sponsor: AT&T

Requirements: First-generation student pursuing a degree in marketing, communications, or business, demonstrate leadership and community engagement.

8. Amazon Future Engineer Scholarship

Sponsor: Amazon

Requirements: First-generation student with an interest in computer science, technology, or marketing.

9. Procter & Gamble Marketing Scholarship

Sponsor: Procter & Gamble

Requirements: First-gen student pursuing a degree in marketing or a related field, academic achievement and leadership qualities.

10. HubSpot First-Gen Scholarship

Sponsor: HubSpot

Requirements: First-generation student interested in marketing, business, or technology, academic excellence and passion for innovation.

11. The Coca-Cola Scholars Program

Sponsor: The Coca-Cola Scholars Foundation

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Requirements: First-gen student with leadership skills and community involvement, pursuing a degree in marketing or other fields.

12. Hilton Diversity Scholarship

Sponsor: Hilton

Requirements: First-generation student interested in the hospitality industry, including marketing and business aspects.

13. Ford Motor Company Fund Scholarship

Sponsor: Ford Motor Company Fund

Requirements: First-gen student pursuing a degree in business, marketing, or a related field, academic achievement.

14. American Marketing Association Scholarship

Sponsor: American Marketing Association

Requirements: First-generation student pursuing a degree in marketing, demonstrated interest and involvement in marketing activities.

15. The Adobe Digital Marketing Scholarship

Sponsor: Adobe

Requirements: First-gen students pursuing a degree in marketing, digital media, or a related field, demonstrate digital marketing skills.

16. Burger King Scholars Program

Sponsor: Burger King

Requirements: First-generation student with a strong academic record, pursuing a degree in marketing, business, or other fields.

17. Wells Fargo First-Generation Scholarship

Sponsor: Wells Fargo

Requirements: First-gen students pursuing a degree in marketing, business, or a related field, demonstrate financial need.

18. Delta Air Lines Diversity Scholarship

Sponsor: Delta Air Lines

Requirements: First-generation student interested in marketing, business, or aviation-related fields.

19. Marriott Scholars Program

Sponsor: Marriott

Requirements: First-gen student pursuing a degree in hospitality management, business, or marketing.

20. The Jack Kent Cooke Foundation Scholarship

Sponsor: Jack Kent Cooke Foundation

Requirements: High-achieving first-gen student with financial need, pursuing various fields, including marketing.

21. Nielsen Diversity Scholarship

Sponsor: Nielsen

Requirements: First-generation student interested in marketing, communications, or related fields, academic excellence and leadership.

22. Ronald McDonald House Charities Scholarship

Sponsor: Ronald McDonald House Charities

Requirements: First-gen student with a strong commitment to community service, pursuing a degree in marketing, business, or a related field.

23. Hubertus W.V. Willems Scholarship

Sponsor: Public Relations Student Society of America (PRSSA)

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Requirements: First-gen student pursuing a degree in public relations, marketing, or a related field.

24. Financial Women’s Association Scholarship

Sponsor: Financial Women’s Association

Requirements: First-generation student interested in finance and marketing fields, demonstrated commitment to advancing women in business.

25. American Advertising Federation (AAF) Scholarship

Sponsor: American Advertising Federation

Requirements: First-gen student pursuing a degree in advertising, marketing, or a related field.

26. AMA New York Scholarship

Sponsor: American Marketing Association New York

Requirements: First-generation student pursuing a degree in marketing, academic excellence and marketing-related involvement.

27. TD Ameritrade Institutional NextGen Scholarship

Sponsor: TD Ameritrade

Requirements: First-gen student pursuing a degree in finance, business, or marketing, strong academic record.

28. ExxonMobil/LNESC Scholarship Program

Sponsor: ExxonMobil and LNESC

Requirements: First-generation Hispanic student pursuing a degree in engineering, business, or marketing.

29. Big Y Scholarship

Sponsor: Big Y World Class Markets

Requirements: First-gen student with demonstrated academic achievement, pursuing a degree in business or marketing.

30. Society for Marketing Professional Services (SMPS) Scholarship

Sponsor: SMPS Foundation

Requirements: First-generation student pursuing a degree in marketing, communications, or related fields within the A/E/C industry.

Remember, these scholarships are designed to help you succeed in pursuing your dreams in the marketing field.

Carefully review each scholarship’s requirements and deadlines, and tailor your applications to showcase your unique qualities, experiences, and aspirations.

Your journey as a first-generation college student is already inspiring—these scholarships are here to make it even more remarkable.

What does “first-generation” college student mean?

A first-generation college student is someone whose parents or legal guardians have not completed a bachelor’s degree.

If neither of your parents has a four-year college degree, you are considered a first-gen student.

Are these scholarships limited to specific marketing fields?

Scholarships may cover various marketing-related fields, such as digital marketing, advertising, market research, public relations, and more.

Read the scholarship criteria to ensure your chosen field is covered.

How do I demonstrate financial need?

Many scholarships require you to fill out the Free Application for Federal Student Aid (FAFSA) or a similar financial aid application.

This helps assess your family’s financial situation and determine your eligibility for need-based scholarships.

Can I apply for multiple scholarships?

Sure, Applying for multiple scholarships increases your chances of securing financial aid.

Just ensure you meet the specific criteria for each scholarship and tailor your applications accordingly.

How should I approach scholarship essays?

Craft genuine and compelling essays that highlight your passion for marketing, your personal experiences, and your future goals.

Showcase your uniqueness and how the scholarship will impact your journey.

Remember, applying for scholarships takes time and effort, but the rewards can be life-changing. 

Each application is an opportunity to tell your story and showcase your potential.

Be persistent, put your best foot forward, and take advantage of the resources available to you.

Your determination and hard work will pay off as you pave the way for a successful future in the dynamic world of marketing.

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