This might be one of my more esoteric posts, but it has been bugging me for a couple weeks. Putting my thoughts down may help me get past it. Possibly, a couple of my online friends have some advice. It started with this Tweet
and sent it back into the ether that is Twitter. As an aside, apparently this phrase was also stated last night at OOW09.
Most who might come along this blog likely understand what the Long Tail theory espouses, but I will not assume. You can check Wikipedia for details, but the summary version is a businesses strategy that works to sell a large number of unique items, each in relatively small quantities. If you think about this, it goes against the mass production model, and it is not easy to accomplish.
What is bothering me is a concern that as a culture, especially with the likes of Twitter, we seem to be ‘skin deep’ on too many topics. What does the Long Tail principle do to knowledge systems? Is that a good thing or not? Do you agree with the statement, “The more you know, the less you understand” ? Do we get caught up in proving what we know (ie Blogs) and not spending enough time really digging in and making sure that we think through that which we are saying? It is possible that this is really two issues; the first what we know, the second what we are willing to state that we know.
This does play into the topics we are all discussing, the leap is not too big. There may be a difference between speaking or writing beyond what we truly understand and thinking out loud, but that difference is subtle. I am personally cautious as are many of us…sorry if this was a bit of a ramble, but I do feel better now
Anyone willing to offer some advice? Give an opinion even…